Hilary McHale is a multi-award-winning designer specializing in brand identity, creative direction, and digital experiences.

Check out some of my work below.

Visual identity and social assets for styling studio and fashion consultant.

THE ICON EDIT

Abstract geometric design with orange, yellow, red, purple, and cream colors, featuring half circles, a wavy line, and floral shapes.

Website and publication for NorQuest College’s ten-year strategic plan.

WE ARE WHO WE INCLUDE

Open book with colorful bold letters spelling 'STAND OUT IN HERE' on white background, next to a blue page with the text 'ARE YOU READY TO'.

Visual identity and publication to position the City of Leduc’s Sports Tourism as a thriving and multifaceted hub.

STAND OUT IN LEDUC

A digital illustration featuring a person sitting on a building rooftop against an orange gradient sky with clouds. The person wears a red jacket, purple pants, orange shoes, and a baseball cap. Elements include a video game controller, speech bubbles with a heart, stars, and a stylized sun, all with bold lines and bright colors.

Illustration, visual identity and merchandise to celebrate NorQuest College’s 60th anniversary.

CELEBRATING 60 YEARS

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